Have you guys seen the new SB Nation: United rebrand? SB Nation is a collective of sports blogs with each blog focusing on a team, league, or region. From what I can understand, each blog operates independently and they have their own traditions, iconography, culture, etc. But to give all of SB Nation a unified look, they enlisted the help of Fraser Davidson and Vox Product who orchestrated this insane family of over 300 logos in just a few weeks!
I think the work is amazing, the idea is amazing, and the product is amazing. I’m jealous all around. Way to go Fraser Davidson and SB Nation!
Go HERE to see a behind-the-scenes of the process.Here is a short introduction to the concept of SB Nation: United.
Hope that inspires you guys to make something ambitious and great. Next week, Efra’s Brawlers! Kick this weekend’s ass Clinkers!
i got the chance to really dig into these a few weeks ago over at Uni-Watch. MOST of these logos are amazing! i mean, really great work, less is more, can look good 1″ wide as it would 10′ wide.
very inspiring stuff, thanks for pointing us to the process.
hope you all have a great weekend!
Efra’s Brawlers … Yesss !!!!
Great news. Can’t wait till next week !!
And of course, thanks for the info about SB Nation : i did not hear from before
The designer that produced these is named Fraser Davidson. His dribbble page is below (link to his homepage is at the top). Yeah, there’s over 300 logos that he did. The man is a machine and all of them are amazing.
http://dribbble.com/fraserdavidson
Thanks for that, Chuck
Fraser has always done amazing work!
Epic almost seems like an understatement. Bravo, SN Nation.
these are outstanding. more than a hand full of these are better than the actual logo their team wears. fraser davidson always does incredible work and it’s just that much more amazing that the scale of this project didn’t trip him up a bit.
Anyone know the address where I can see tis pic in full res?