Since Hat Club is based out of Phoenix and they have a bunch of stores in the Phoenix area, we knew we had to get some great Phoenix themed designs into the collection. Lucky for us Phoenix is pretty cool name for a hometown, flames, fiery eagle-like mythical creatures, the beauty of the desert. Unlike some of the styles we showed yesterday, we had a strong back-and-forth with the Hat Club guys to try and pin down the Phoenix themed designs that we wanted. We’ll go into more of that in later posts.

Here are the Sketches for the California themed designs. You can see the upper left bear head design, our most popular design in the line so far, in it’s earliest incarnation. You gotta see this design in the flesh. The real hook of this design isn’t California flag crossed bear head, but the white of the flag containing a detail sculpted bear head. It’s really cool in embroidery.(Now I’m seeing it’s sold out and not on the site anymore. I have a feeling it’ll be back though. I’ve added a photo of the final embroidery so that you can see the final result.) In the next collection you’ll see the what the upper right design became, I think it’s really cool.

Just in case you missed it, this first collection that we’re showing here is available now on HatClub.com and in Hat Club stores everywhere. Go HERE to check it out. Tomorrow, more sketches!!!